Pintec Unveils New Brand Logo to Highlight Connections with Partners

Author: Pintec | 2019-07-01

BEIJING, July 1, 2019 – Pintec Technology Holdings Ltd. (“Pintec”; NASDAQ:PT), a leading independent fintech solutions provider, today unveiled a new brand logo designed to better communicate Pintec’s brand vision of applying technology to connect and serve partners.

Pintec’s new logo has maintained the minimalist tech style. The original small red chip design in the old logo is now enlarged and becomes the key visual, highlighting Pintec as a leading fintech solutions provider that empowers partners with core “chip level” solutions. The all capitalized brand name “PINTEC” has been streamlined to “Pintec”. The font color has adjusted from gray to a darker ink blue, to convey a techy and modern feeling.

“We at Pintec are motivated by our mission of ‘Powering the Future of Finance’,” said William Wei, Founder and CEO of Pintec. “With our advanced and mature fintech solutions, Pintec hopes this new logo upgrade will further strengthen our brand and help us better serve our partners.”

Previous Pintec logo (left) and new Pintec logo (right)

The new brand logo has a relief design for the red chip, which is also an abstraction of two holding hands. This design can better deliver Pintec’s brand vision and demonstrate that its business model is to coordinate and connect financial and business partners with its fintech solutions and services.

The name “Pintec” derives from chip pin and technology, meaning that the company connects financial institutions with business scenarios. Pintec offers efficient and tailored intelligent fintech solutions, including point-of-sale financing, personal installment loans, business installment loans, wealth management, and insurance. Pintec’s solutions, embedded into partners’ product and service systems, much like chips, can enable partners to realize digital transformation and improve competitiveness.